The seismic shifts in the retailing landscape are worrisome to both new and experienced shopkeepers.  Carol L. Schroeder is dedicated to helping her fellow independent business owners embrace these challenges and find success. Schroeder, recently named a finalist for Gifts and Decorative Accessories magazine’s Retailer of the Century, has more than four decades of day-to-day work experience in her award-winning retail store. The 40,000 copies of the first editions of Specialty Shop Retailing sold (in English and Russian) have inspired store owners around the world. The completely revised and expanded 4th edition of Specialty Shop Retailing, together with her popular weekly blog, provide tools every retailer today needs to succeed.

Praise for the new edition of Specialty Shop Retailing:

Specialty Shop Retailing is a must read, full of practical tips and industry insights that go way beyond the basics. This book offers a perspective most books about retailing can’t – it’s written by one of the most successful retailers in the US today.  Linda O

Whether you’ve been at the business of retail for years, or are just starting out, this book WILL help you – so get your hands on it and read it cover to cover!  Debi K

Specialty Shop Retailing will recharge your energy and enthusiasm for owning a small shop, and spark your creativity to try new things. I’m looking forward to the next 10 years with a new perspective and helpful advice thanks to this book!  Sachi K

 

Curious about the future of independent retailing? 

The International Housewares Association has posted an audio version of my interactive session on this topic that was part of their Innovation Theater during the March, 2019 International Home and Housewares Show.  Just click on this link to listen.

 


Move over, Amazon Prime Day: Forbes magazine recently declared “The time is ripe to explore how small independents are reclaiming their status as a major competitive force, and as crucial components of a thriving community!” One of the ways you can help lead the charge is by celebrating July as Independent Retailer Month.

Tom Shay and Kerry Bannigan joined forces in 2011 to create Independent Retailer Month after running s … (read more…)

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Apps such as BringFido reflect the current cultural shift towards allowing dogs to accompany owners wherever they go. Instead of “Service Dogs Only” signs, you now sometimes find a canister of canine treats behind the counter. One of our business neighbors reports that offering dog biscuits has led to an increase in customer visits initiated by eager pooches.

Many cities now allow dogs on patios and other o … (read more…)

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“Don’t let inventory become family” is one of my favorite retail sayings. We all know the feeling of bringing in merchandise because we love it,  hoping that just the right customer will come in who loves it too. It’s sometimes hard to accept the fact that it is costing the shop money to hold onto an item that isn’t selling.

This expense is referred to as the opportunity cost, because tying your dollars and shelf space up with a slow seller means you have … (read more…)

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