The seismic shifts in the retailing landscape are worrisome to both new and experienced shopkeepers.  Carol L. Schroeder is dedicated to helping her fellow independent business owners embrace these challenges and find success. Schroeder, recently named a finalist for Gifts and Decorative Accessories magazine’s Retailer of the Century, has more than four decades of day-to-day work experience in her award-winning retail store. The 40,000 copies of the first editions of Specialty Shop Retailing sold (in English and Russian) have inspired store owners around the world. The completely revised and expanded 4th edition of Specialty Shop Retailing, together with her popular weekly blog, provide tools every retailer today needs to succeed.

Praise for the new edition of Specialty Shop Retailing:

Specialty Shop Retailing is a must read, full of practical tips and industry insights that go way beyond the basics. This book offers a perspective most books about retailing can’t – it’s written by one of the most successful retailers in the US today.  Linda O

Whether you’ve been at the business of retail for years, or are just starting out, this book WILL help you – so get your hands on it and read it cover to cover!  Debi K

Specialty Shop Retailing will recharge your energy and enthusiasm for owning a small shop, and spark your creativity to try new things. I’m looking forward to the next 10 years with a new perspective and helpful advice thanks to this book!  Sachi K

 

Curious about the future of independent retailing? 

The International Housewares Association has posted an audio version of my interactive session on this topic that was part of their Innovation Theater during the March, 2019 International Home and Housewares Show.  Just click on this link to listen.

 


Leave it to the Leprechaun Village at Milwaukee’s Irish Fest to be up to date with the latest small business trend: multipurpose retail spaces. The challenges of online competition are making it essential for independent shopkeepers to do everything they can to give customers a reason to come into their store. This is especially true in smaller communities, where the number of potential shoppers is limited by the population size.

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“People don’t know what they don’t know,” Shark Tank’s Daymond John said in a recent profile in Chain Store Age. “Find people around you whom you can ask for advice,” he suggests to entrepreneurs. We are hard-wired not to ask for help, but good mentors can play a significant role in your store’s success.

This made me think a … (read more…)

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The cost of shipping goods to your store is a major factor in determining the profitability of each line of merchandise. Unless you can take greater than keystone markup, you may actually lose money on goods that come with a high freight cost. It’s a worthwhile procedure to look at every invoice and calculate the ratio between the wholesale value of the goods and the cost of shipping and handling. You may be surprised to find that a small order racks up shipping fees of up to 50% or more.

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