May 11, 2009 Have you ever felt that no one really understands how hard it is to be retailer, especially today? Do you wonder whether your customers appreciate all that you do, and whether your employees know how hard you work to keep them employed? Cheryl Karpen knows, from personal experience, and she wants to reassure you that you’re both exceptional and extraordinary. Has it been a while since anyone has said that to you? Cheryl, the author of the best-selling series of inspirational books Eat Your Peas (originally created as a gift for a young friend in need of encouragement), has written a book entitled Eat Your Peas for Retailers to remind you of how special you are. And the best part is that Cheryl has agreed to send a copy for free to anyone reading this blog entry. As the former owner of two award-winning gift stores in Minnesota, Cheryl has made it her mission to inspire and encourage retailers. “I’ll never forget all the years I fell asleep on the couch during our family’s Christmas celebration. I was simply too exhausted to enjoy the holiday.” confides the author. “I want retailers to know that someone understands and appreciates their uniqueness, creativity, and hard work. It was a red-letter day when my copy arrived in its cheerful red package. I think my favorite page says “What you do and sell makes a world of difference.” How inspiring to have that belief reinforced! I encourage you to take Cheryl up on her generous offer. We can all use some encouragement to get through these tough times, and Cheryl serves up a generous portion in her wonderful little book. For your copy, write to: Cheryl Karpen, Gently Spoken , 1902 5th Avenue, Anoka, MN 55303 or send your address via e-mail to: [email protected]. For information about carrying the Eat Your Peas book series (which now numbers 20 titles) in your store, see her web site Gently Spoken. Happy Retailing, Carol “Orange” Schroeder